The top 5 social media campaigns that had such a huge impact, many companies have begun to follow suit.
Uber worked with Red Pepper Creative to distribute business cards that will tell bar patrons if they are too drunk to drive and should call an Uber.
Studies have shown that branded content is over 20% more effective at marketing than pre-roll ads.
Jagermeister created pop-up agencies to help recent college grads get some experience in marketing.
Intelligent billboards track viewers' emotions to generate successful ads that get positive responses.
"The Snap Sarahs" over at POPSUGAR give some insight on how to run the best brand Snapchat game.