It’s a strange experience when you see your shadow and it doesn’t match up with reality… especially when it’s made of bright, moving text. That’s the experience visitors to the Freemote Arts and Co-Creation Festival were treated to in Utrecht, Holland. The interactive experience, created by Nota Bene and called In Order to Control, featured a patch of moving text on the floor of the display space. When curious observers stepped onto the patch of typography to read it, their silhouette was cast on the wall before them in the same moving text. It was as if their shadow had been cut from the floor below and moved to the wall. Clever. [Read more...]