We all have dreams, but some of us turn them into a reality. Before he dives into his doctoral studies, Alejandro Chacon decided to pursue the adventure of a lifetime. He sold everything he had and left his home in El Paso, Texas to drive halfway around the world! He went through Mexico, Central America, reached the Southernmost tip of Argentina, then went up through the Amazon and back up North all the way to Alaska and all the way home 503 days. His trip totaled 83,459 miles and he was able to see 22 countries along the way. He documented his adventures with his GoPro camera and compiled the highlights into the video below. [Read more...]
With a flash, the BMW company has come up with a novel new advertising technique that literally burns their logo into the viewers’ eyes. Locating a flash unit behind a movie projection screen, their logo is brightly flashed onto the screen near the end of this motorcycle ad. Viewers only experience a quick unidentifiable flash, but when the ad finishes and viewers are instructed to close there eyes, the logo appears in their vision… and slowly fades away.
Using the same effect as briefly looking at the sun or a camera flash, the way the effect works is simple. The way it effects the unsuspecting audience, however, really leaves a mark. [Read more...]