Data + Design Project

Paperless Push: Digital Postal Mail Explored

Monday 10.15.2012 , Posted by

In a future, not too distant from where we exist now, there will be a generation who won’t even know what snail mail is — or was. The phrase will entirely drop from our lexicon like a rock tossed into a dark lake, never to surface again except for nostalgic purposes. “Hey, remember when people used to lick these things, put them on an envelope (whatever that even is), and then send them to their family and friends with writing on and in them? Super weird, right?” The future of going paperless is continuing to grow, and trees around the world are breathing a sigh of relief. [Read more...]

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How to Improve Google Adwords Quality Scores

Friday 10.05.2012 , Posted by

Google always wants to make sure that the most qualified pages are showing up in their queries. This makes sure the people using their search engine get the most relevant sites regarding content, combined with the best navigation and overall ease of use. Its quality score is an estimation of how relevant your landing page, keywords, and ads are to the keyword you’re targeting. It also relates to the people viewing your content, where your ad will be located on the page, and how much Google is going to charge you for your ad location.  [Read more...]

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Soil to Sky: Feeding the World Sustainably

Wednesday 10.03.2012 , Posted by

There are currently 1 billion people in the world who are hungry… there’s also another billion people who over eat unhealthy foods. Today, food production around the world is mostly done through industrial agriculture, and by judging the world’s current situation with obesity issues, worldwide food shortages, and the destruction of soil, it may not be the best process in use. We need to be able to feed our world without destroying it, and finding a more sustainable approach to accomplishing that is becoming increasingly more important.  [Read more...]

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Digital Connectivity and the Future of Communication

Tuesday 10.02.2012 , Posted by

In our technology obsessed world, people are becoming more and more connected than ever before. The world has seen an explosive growth in connectivity over the last five years, and the next five look to see an even further expansion of communication and digital oneness. History has shown that a new medium will take shape and become a standard every few decades, but since the mid-20th century, there has been a rapid-fire evolution of how communication technology advances and connects people around the world.  [Read more...]

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Vintage Infographic: Napoleon’s Tragic Russian March

Thursday 09.27.2012 , Posted by

When it comes to tragic military events, few would rate worse than the French invasion of Russia in 1812. A disastrous combination of situations resulted in the once powerful Grande Armée being reduced from nearly half a million strong, to a shockingly small 10,000 following their retreat. This vintage information graphic detailing the event was created by Charles Joseph Minard in 1869. It is an early masterpiece of good design. [Read more...]

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How Would Kerouac Like Becoming an Infographic?

Thursday 08.30.2012 , Posted by

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Jack Kerouac’s gravestone reads, “He honored life.” Said to be a progenitor of the hippie movement and pioneer of the beat generation, he lived a simple life. Kerouac claimed that he wrote his novel, On the Road over the course of three weeks on a 120-foot roll of teletype paper. The makeshift roll was actually tracing paper sheets taped together and the novel was typed single spaced, without margins or paragraph breaks. His antics made it hard to doubt that he marched to the beat of a different drummer than most. [Read more...]

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What Works in the Social Marketing Universe?

Wednesday 08.29.2012 , Posted by

Whether you’re a business marketer, blogger, or artist looking to promote their work; learning how to utilize all the different tools and social media channels available will help you to survive in the vast, deep recesses of internet space. People who understand the importance of adding social elements to their marketing campaigns are the ones you constantly see popping up in your different social network feeds. By adding social elements, you’re not just helping customers encounter your content, but encouraging them to interact with your brand. This peer-to-peer word of mouth messaging is highly trusted and effective when it comes to amplifying the impact of a campaign. [Read more...]

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It’s The End of the World As They Know It

Saturday 08.25.2012 , Posted by

As we near the four month mark on the countdown to the proposed end of our world and civilization as we know it (as foreseen by the Mayans as taking place on December 21st, 2012), there are plenty of skeptics roaming the streets and writing in the blogosphere about it not being the end. There are a surprising amount of people out there who believe it will happen however: a new global survey has found that 1 in 10 people believes that the end of the world will occur sometime in 2012, which coincides with the ending of the Mayan calendar.  [Read more...]

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Greenpeace: Save the Arctic Tour

Saturday 08.25.2012 , Posted by

When will the evil corporations ever learn that we mean it when say we don’t want them drilling for oil in our Arctic waters? It seems as though they’ve learnt nothing over the years in regards to our distrust in their ability to stop catastrophic oil spills — which we’re still feeling repercussions for in the Prince William Sound massacre, some 23 years after the Exxon Valdez oil spill. Shell’s Chukhi drill site is the summer home of gray whales, and no research submarine has surveyed this area before, and the plans to begin exploratory drilling risks a destructive oil spill in an area where the biodiversity is relatively unknown and already threatened by climate change. [Read more...]

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What are the Best Small Business Industries?

Thursday 08.23.2012 , Posted by

The Great Recession of the late 2000s has left a sizable wake of change in its path of destruction and mayhem. On the eve of losing their homes to foreclosure, people are throwing big parties and drawing wonderful doodles with Sharpie markers all throughout. Music stores, DVD, video, and game rental stores have all but gone the way of the dinosaur, and men have been wearing the same 5-pack of Hanes underwear way too long. The effects of the recession on individual small businesses vary, but there have been some industries who have weathered the downturn surprisingly well. [Read more...]

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