What if Major Brand Logos Were Hand-Lettered?

For her graphic design graduate project, Sara Marshall imagined what the intersection between modern brand logos and the classic art of hand-lettering might look like – and it’s very thought-provoking. Like many of us Marshall has noted the trend toward flat, minimalist brand logos. With companies like Microsoft and Google leading the way, the iconography of major companies has lost some of its flair in the name of simplicity, adopting a minimal range of colors and making creative use of negative space.

While there are some good design arguments for going minimal, it doesn’t always have to be so.

Late for the Plane? Tokyo’s Narita Airport Installed Intuitive Running Track Directions

You’ve probably been there before. You’re running late for a flight and the last thing you want to do is stop and read the confusing plethora of signs hanging overhead. That’s a stress inducing situation, but Tokyo’s Narita Airport may have the solution: the recently opened Terminal 3 has intuitive directions on a floor inspired by a running track.

“When the time arrives for 2020 Olympics in Tokyo, we look forward to seeing people from all around the world having fun walking on these blue tracks,” say the designers at PARTY. The smart new floor is so inspiring however, it might actually make you want to run.

Mad Men is Back, and It’s Getting Illustrated

The mid-century goodness of Mad Men will return to AMC on April 5th, and we can hardly wait for the final seven episodes. The exceptional Matthew Weiner-created drama has spanned the entire strange decade of the ‘60s and it’s been a wonderful ride. Along the way, New York-based illustrator Dyna Moe (previously) has been capturing key moments from each episode on her hit site Mad Men Illustrated.

What If Fashionable Brands Showed Up In The Grocery Store?

Apple is often cited as the pinnacle of design in the electronics world, but what if the minimalist design sense of Jonathan Ive showed up on the dairy aisle of your local grocery store? That’s the world that Israel-based designer Peddy Mergui is imagining, transforming iconic brands into purveyors of a product they’ve never sold before: food.

Glamourous Cadillac Ads from the Height of The Great Depression

Things couldn’t get much more dismal for auto makers than the year 1931. Unemployment was nearing its all time high during The Great Depression leaving car buyers with empty pockets and manufacturers struggling to make ends meet. Most companies played it safe on expenditures, but Cadillac doubled down with a multitude of sleek models and better advertising than ever. They went to Europe and hired French illustrator Léon Bénigni to create a large collection of ads that were positively dripping with glamour.

Mosaic Faces Accompany A Spread For Psychology Today

For a magazine spread about love, fear, and change, Antonio Rodrigues Jr. re-edited some of his early illustration work. The unique portraits have mosaic features in swirls of nature. Birds, butterflies, and flowers swarm the portraits and text in a special style. The article asks three questions. Who do we love? Why do we change? What do we fear?

Deckstarter (the Kickstarter of Playing Cards?) Presents Art Deco Alice in Wonderland Deck

Thanks to DeckStarter, kind of like Kickstarter for cards, playing cards have never been more beautiful. Like, so good looking you might now even want to play with them.

One of the most wonderful looking decks to hit DeckStarter so far is the Alice in Wonderland two-set pack from Turnstyle design studio.

Patagonia Wants You To “Vote The Environment”

Is voting on your calendar? This October and November mark primary and mid-term elections seasons, and according to a recent poll by Harvard University, only 23% of young people “definitely plan” to vote.

Column Five Illustrates 5 Design Quotes that Inspire Creativity

We all need a little creative inspiration from time to time. Here are some of Column Five’s favorite design quotes – simple yet profound truths to think about every time we create.

5 Fixes for Your Most Boring Fonts

With design and publishing tools in nearly everyone’s hands, the world has been overrun by highly questionable typography choices—several of which we see (and cringe at) over and over.

Why are these fonts the worst? Two big reasons: They’re completely overused and/or they show a total lack of imagination. Here, we present the best (and free!) substitutions for the five most boring fonts.