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Visual Bits #246> Don’t Feel Manipulated
Colorful, Flowing Illustrations from Andrew Archer
I am seriously digging on these flowing, swooping illustrations from New Zealand based artist Andrew Archer. Each of his colorful pieces has an awesome throwback feel reminiscent of 60′s marker drawn advertising, especially his work done for Hannay Robertson, a financial group. Even stationary objects seem to be in motion, streaking bits of their color all over the page. [Read more...]
The Price of Free: What’s the Freemium Economy About?
There are tons of great things out in the tech world right now that are free: social networking sites, productivity apps, games, and music sites are all jumping on the bandwagon. What exactly is freemium, and how does a business plan like this ever expect to make money? Freemium is a portmanteau of “free” and “premium,” and is a marketing model based on the idea of charging absolutely nothing for a basic product or service — and the Android and iPhone app stores are filled with them. [Read more...]
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Beautiful Honda Ad: It All Started with a Motorcycle
I dare you not to love this new ad from Honda South Africa. Created in the same wrapping animated style as the overwhelmingly beautiful music video for Danger Beach’s Apache, the short piece looks at the storied and successful history of Honda and their many products. I’ve watched this 5 times and it still looks gorgeous. [Read more...]
Visual Bits #181> Consuming In Style
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How Is The Newspaper Industry Trying to Save Itself?
The newspaper industry has been witnessing its profit margins continue to drop over the past few years. They previously supported themselves through the old model of traditional delivery, on-street display and classified print advertisements, but as the digital landscape continues to grow, newspapers are quickly falling behind — with more than half of the industry’s ad revenue decreasing over the past few years. Check out this graphic to see what they’re doing to stop this loss of revenue, and take a look at their gradual move towards new profit models. [Read more...]
Keeping Ads Honest: Crazy People Style
Sometimes the most simple ideas give you a good laugh — the things we often think but don’t say, the truths we know but don’t pass on. Matt Stevenson of Fathom Creative and Chelsea Fagan of Thought Catalog, took a little time out of their busy days to push those thoughts to the surface with a handful of “Honest Ads.” From a soggy bowl of Rice Krispies, to a comparison of Starbucks to crack, their ads punch you in the face with honesty. [Read more...]
Beautiful Ad Campaign Features Instrument Interiors
Don’t you wish you could hang out and listen to some music in this beautifully lit space?
Featuring inside-instrument macro photography, this creative yet simple ad campaign is by art director Bjoern Ewers, for the Berlin Philharmonic with photography by Mierswa-Kluska. [Read more...]
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The Incredible, Invisible Mercedes
Hydrogen powered fuel-cell vehicles only produce one thing as they drive about: a tiny bit of water vapor. Because most of the world is made of the stuff, this makes them nearly invisible to the environment. Taking a cue from this fact, when Mercedes recently decided to promote their new F-Cell concept vehicle along with its zero emissions, they created this incredibly smart promotion to get the point across convincingly… even if it was a little hard to see. [Read more...]
Crazy Imaginative Photo Manipulations
When it comes to extreme manipulation of photographs, few can do it with more style than Dan Escobar. His photography, combined with a deft hand in Photoshop create some of the more imaginative compositions we’ve seen… from submarines rising out of backyard swimming pools, to Sasquatch swiping the wheels on an RV and sharks occupying living rooms, Dan can do it all. [Read more...]
