#BrandCrush: Wilton Cakes Has a Super Sweet Social Presence

Although it’s been around for 85 years, Wilton Cakes is not your grandma’s baking company. The cake-decorating company is known for its baking supplies and cake inspiration, but in the era of Pinterest, food porn, and a billion baking blogs, it’s hard to keep ahead of the flock. Still, this brand has been in the baking game for a long time, and they know how to keep it sweet.

From their vibrant Instagram to Pinterest tutorials, Wilton has created a community for baking experts and newbies alike—no matter where they are on social. For a brand that is all about creativity, they are definitely eating their own cake. Here’s why they’re killing it on social. 

These 3 Trends are Killing Your Creativity

After nearly two decades working various jobs throughout the creative world, I’ve noticed a recent phenomenon in our industry’s culture. Creatives now are focusing more on insignificant things—like fashion trends and lifestyle accessories, while quality work is becoming the sideshow. Right-brainers have always done a knockout job of differentiating themselves from the rest of the pack, but I think these 3 distractions  may actually be hindering the creativity we for which we strive.

TBT: Beautiful Victorian Data Visualizations

We love it when we come across great visual content from back in the day—it’s inspiring to see creativity evolve over centuries. While it may seem like infographics and data visualization are new trends triggered by the advent of technology, information design has been around for millennia. Take a look these great Victorian-era visualizations, compiled by BibliOdyssey, created between 1830 and 1890. 

A Q&A Conversation with the Creator of Metrico, The Infographic-Inspired Video Game

Infographics are more than mainstream; they’re moving into the immersive entertainment world. The new video game Metrico (great name, even better tagline: A Game About Infographics and Free Will), was inspired by—of all things—infographics.

Mirroring the minimalist infographic design aesthetic and gamifying users’ data input, Metrico combines all our favorite things: design, data, and interactivity.

Want to Make Beautiful Charts and Graphics? Use Visage

It’s an exciting week. Our sister company, Visage, is officially open for business. It’s a new platform that lets you make beautiful charts and graphics for publishing. We’re excited that everyone—data scientists, designers, and anyone in between—can give Visage a try now. 

How Much Sugar Do you Consume in a Day? This Video Might Scare You

The best visual content has beauty, substance, and a strong takeaway. It keeps you captivated and makes you think—even about things you don’t want to (like how much sugar you consume in a day). So, when we came across this video,”Sugar of the Day,” by Tien-Min Liao, we had to give it props. 

Can We Go? The ‘Jurassic World’ Website Will Make You Think It’s a Real Place

Ever since Jurassic Park wowed us in 1993, people have been dreaming about bringing an amusement park like it to life – or at least the dinosaurs in it. The website for the latest film Jurassic World will make you believe this actually happened.

This Marketing Gibberish Generator Creates Buzzword Lorem Ipsum

Every industry has its buzzwords, but marketing is particularly notorious: synergy, scalability, wheelhouse. Thanks to these cringeworthy phrases, a meeting or email thread can quickly turn into what sounds like a meeting of marketing bots. And it seems that the vocab is only growing. With each new social platform or tech innovation comes a steady stream of buzzwords that we love to hate (or hate to love?). To poke fun at these crazy words, Column Five created the marketing gibberish generator, which spits out marketing buzzword lorem ipsum. 

This is One of the Most Beautiful Motion Graphics We’ve Ever Seen

What you’re about to see sounds like it could be the most boring motion graphic in the world: a 2-minute animation played at the beginning of the 2013 Apple Worldwide Developers Conference (WWDC) Keynote. But it’s one of the most jaw-dropping motion graphics we’ve seen in a while. Yes, it’s that damn good.

Millionaires Now Control 41% of Global Wealth

Millionaires now control a whopping 41 percent of the $164 trillion in global private wealth, and the wealth gap doesn’t show any sign of slowing. Up from 40 percent in 2013, millionaires are expected to control 46 percent of the world’s wealth by 2019. Of course, this doesn’t just include the lowly seven figure millionaire next door, but also those in the 3 comma club

These numbers come from the Global Wealth report from Boston Consulting Group (BCG), which found that the number of millionaires in the world grew from 15 million in 2013 to 17 million in 2014. Most of this change came from world-wide stock market and asset growth.