Data + Design Project

Totally Awesome 80’s Illustrations to the Max

Sunday 03.17.2013 , Posted by

Adhemas Batista - Nat Geo- 1

To advertise their new miniseries, 80’s the Decade That Made Us, National Geographic commissioned the talented Adhemas Batista to make these totally tubular graphic designs. The ads, which are more colorful than a Lisa Frank Trapper Keeper, appeared outside of Nat Geo’s launch party for the show at SXSW last week featuring live music by Girl Talk. The three episode miniseries, narrated by Rob Lowe, will air on Sunday, April 14th at 8pm on the Nat Geo channel and highlight the movies, music, politics, interesting fashion choices, and bulky technology that made the decade unforgettable.


Batista is an LA Based designer who was born in Sao Paulo, Brazil and has “been selling color” through photography, graphic design, and photo manipulation since he was 15. Most famous for his Havainas ads, Adhemas has also created ads for Toyota, Pepsi, and Microsoft, among many other huge companies. See more of his work on his website and show some appreciation on his Behance page. You can also follow him on Facebook and Twitter.

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↬ weandthecolor

Jessica Czeck

Written by Jessica Czeck

Former NYC Science Teacher, Vegan, Singer, Super Virgo, Dreamer, Traveler, Vorzonian Zebra in Human Skin, Mom to @HarrisonLovesMe.

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