Data + Design Project

Who Shot the Couch? Vintage Bad Fashions

Saturday 10.16.2010 , Posted by
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Men in the 1970s didn’t just automatically know how to look good. They had to see photos and ads of their fellow men wearing the trophies of their work…work that involved silently stalking the elusive jungle couch until it could be turned into pants.

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  1. I’m embarrassed to say that I may not have gone quite that extreme but I came pretty close to wearing the garbage of that awful fashion era.

    My head is hurting from laughing so hard at those styles of the 70′s. The 70′s were maybe the worst fashion era ever.

  2. The 70′s were the decade where fashion took a vacation! These are hilarious pics and I am sure that even when these things were in style, we would have laughed at “men in belted sweaters”
    What really gets me is the word “slacks.” Love the first picture with the huge font that says “SLACK POWER.”
    That must mean this guy doesn’t need a cape to be a hero!

  3. The pimp gears supa fresh! And I would ROCK those platforms!

  4. pretty sure the little girl in the ‘flame resistant pajamas’ ad is brooke shields lol

  5. AAHAHAHAHHAHAAAAHAHA!!! HHAHAAHHAHAHAHHAHAAHHAHAAHA!!! HAHAHHAHAHAHHAHAH!

    I wore parachute pants.

    >dies<

  6. HAHAHAHAHAHAHAA , am I the only one here who noticed the flame proof pyjamas , when you first glance at the dad , it looks like he’s …. OOOHH AHAHHAHAHAHHAHAA :’)

    you all know what i’m talking about …

  7. Who knew JC Penney made pimp clothes?

  8. Is it just me or does that look like Owen Wilson in a belted sweater?

  9. Men in belted sweaters, there’s an era no one wants back! haha

  10. These fashions came and went in a few years. Fashion changes quickly.
    So why is it that for thirty years we’re seeing boys who can’t walk or carry things with both hands because one hand is needed to hold up their pants, strategically hanging below their butt cheeks? Thirty years of the same man-culottes, sideways ball-cap and exposed boxers.
    I’d be happy to see these 1970′s collars and stacked heels come back if it meant not looking at another twenty year old walking like he needed his diapers changed.

  11. this made me realize nothing’s changed, JC pennys stil sells horrible clothes!!

  12. So in the 70′s, how could you tell a pimp from a regular guy?

  13. Love the caption! Hahahaa

  14. A few of these photos are blatantly from the 80′s. The awesomeness that is big-hair wasn’t around until well after the slack-joy of ’79! :P

  15. “Men in Belted Sweaters”…sounds like a show to me xD

  16. Check out the WINGS. Are those collars, or basset hound ears?

  17. I am visiting this website first time & it has awesome information. I have arrived at know enough detailed information online after visiting this site. Keep this sort of posting later on as well.

  18. Hey, I want the men in belted sweaters back, they’re hot :D Same goes for the guys in the nice shirts and ties somewhere in the middle. The rest are…amusing, at least :D

  19. In the 70′s I wore Bell Bottom checkered pants my mother got me. I wore them until the 90′s. One pair was turning green! And “checks” were long gone!

  20. This was definitely a fun read. 70s fashion was pretty dreadful. Funny because when I watch that 70s show…. It doesn’t seem so bad. But in this context, it’s horrible. I showed to my mom she had a good laugh.

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